Pricing Generator

Enter your costs and target margin. The tool calculates the sale price you need to hit that margin after all Etsy fees.

Profit Target

Hint: A healthy print-on-demand profit margin is typically between 30% and 40%. This provides enough buffer for advertising costs while staying competitive.

Your Costs

What you pay your supplier (e.g. Printify) per item.

Turn on free shipping when you plan to bake shipping into the item price.

Etsy Fees & Options

Select your Offsite Ads tier if applicable. Note: the pricing assumes every sale incurs this fee. In reality, only sales originating from Etsy's offsite ads are charged, so your actual margin will often be higher.

Fee assumptions

Last checked May 20, 2026. This tool uses Etsy's US seller fee model: $0.20 listing renewal, 6.5% transaction fee on the order total, and Etsy Payments at 3% + $0.25. The currency selector changes display formatting only; payment processing rates vary by seller bank-account country.

Offsite Ads are optional here because Etsy charges that fee only when an order is attributed to an Offsite Ad. The calculators apply Etsy's $100 Offsite Ads cap per order.

Display only. Fee math uses the standard US Etsy model.

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Required Sale Price

$0.00

Net Profit

$0.00